We strive to make the most of every users visit to our Web Site. To provide our users with goods and services, we may, from time to time request that you provide us with personal information. In addition, we may ask you for additional personal information if you want to access your assigned account(s) online or request online goods and/or services so we can provide you with secure online account access or with the requested goods and/or services. In some instances, we may need to supplement the information you provided with certain personal information about you obtained from third parties to process your online transaction.
We will maintain information about you, your assigned account, online account activity, online goods and/or services requested and your usage of our Web Site to help us administer your online account needs and to continually improve your online experience by providing you with customized, relevant information and offers.
We do not knowingly solicit data online from or market online to children under the age of 13. If you are a parent or guardian of a child under the age of 13 and believe that personal information may have been collected about such child, please see How We Use The Information We Collect and Your Opt-Out Choices.
How We Use The Information We Collect
Whether you are a new Web Site user or a longtime customer, we use personal information collected on our Web Site to better understand how our customers use the Web Site and the various features thereof, as well as to help us fit offerings to you as a customer, to conduct market research and to handle the transactions you initiate. In some instances, we may share your contact information with carefully selected companies to assist us in processing your online transactions or to deliver the goods and/or services you request online. We may also share your personal information with carefully selected non-affiliated companies who provide transactional services or send information to you on our behalf.
In an effort to ensure that you get the most out of your visits to our Web Site, we may use your personal information in combination with other information we have collected about you as our customer and information provided to us by third parties to present you with customized and relevant information and offers. To better meet your overall needs, we may also share your information with our affiliates who we believe can offer complementary goods and/or services to our customers or that we believe may be of particular interest to our customers.
Tracking Activity On Our Web Site
Cookies: One way we track activity is by using cookies. A “cookie” is an electronic file that holds small strings of text. When you visit our Web Site, we send a cookie to your browser so that we can recognize it when you or another user of your computer return to our Web Site. We want to recognize your browser so we can make the best use of your time when visiting our Web Site. For example, when you visit our Web Site, we present an introductory page to all new users. The fact that you have already visited the introductory page is recorded in a cookie so you won’t see the introductory page again. For your security, if you are registered for online services and/or have an account with us, we cannot give you access to your account information on our Web Site unless your browser is set to accept cookies from us.
Advertising: When you visit our Web Site by clicking on certain banner ads or special offers on our partners’ web site, we track this information to improve navigation and deliver relevant information when you arrive at our Web Site. We also do this because we want to determine if our ads and special offers are appealing to our users. In the course of serving our ads to you, a unique third-party cookie may be placed or recognized on your browser. In addition, we use web beacons, provided by our third-party ad server, to help manage and optimize our online advertising. These web beacons enable us to learn which ads we place on third-party sites bring users to our Web Site. They do not capture or convey any personal or sensitive information about you.
Browser settings: You can adjust many browser preferences so that you are alerted when a cookie is placed in your browser, or adjust preferences to decline cookies altogether. Recognize that cookies enable you to visit our Web Site without reviewing introductory information. In addition to allowing us to recognize you, cookies also enable us to securely provide our registered users with account information.
How We Use Your Email Address
We recognize that email can be the preferred mode of communication for some of our Web Site users. If you provide us with your email address when registering for an online service or product or when accessing your account online, we will use it to contact you about online goods and/or services for which you have registered or about your account.
We may use your email address to send you the following types of email messages:
- Service notifications related to your accounts(s)
- Products or services information
- Promotional offers or updates about our goods and/or services
- Email newsletters related to us and our business activities
We do not share your email address with non-affiliated companies for them to market their products or services directly to you. However, we may partner with selected non-affiliated companies to offer certain products or services we believe may be of interest to you.
Ads That Link To Our Web Site
We may use third parties to place banner ads on other Web Sites and will perform tracking and reporting activities through use of ad servers. We do not provide ad servers with your personal information and ad servers do not collect your personal information.
Ad servers are subject to their own privacy policies. If you would like more information about the privacy policies of these ad servers including information on how to opt-out of their tracking methods, please click here to visit the Network Advertising Initiative web site.
How We Safeguard Your Information
We realize how important security is to you, so we’ve taken a number of steps to enhance the protection of personal or confidential information sent to, or from us over the Internet.
First, we require that a “secure session” be established. This is done any time you supply or access personal or confidential information in one of our secure online areas. This technology creates a private conversation that only your computer and our systems can understand, helping to ensure that the transmitted information remains confidential. In addition, all of our secure sites require that your browser support 128-bit encryption.
Second, many areas of the site require the use of a user ID and password as an additional security measure that helps protect your confidential information. This allows us to verify who you are, thereby allowing you access to your account information, and preventing unauthorized access.
Third, in order to bring you the many online goods and/or services offered through our Web Sites, we work with carefully selected vendors and non-affiliated companies. If we have to share any information with these companies in order to provide a product or service to you, we first conduct a careful evaluation of their information and security systems and practices, and require administrative, technical, and physical safeguards to ensure the security and confidentiality of your customer information. At any time, we may audit these companies to verify the continued security of their systems and practices.
When you have finished using a secure area of our Web Site, make sure you always click on the “Log Out” link which appears on the top of every secure page. When you click on it, no further secure transactions can be conducted without re-entering your user ID and password. This also helps prevent unauthorized access to your account if you walk away from your computer.
You should be aware that browser software often “caches” a page as you look at it, meaning that some pages are saved in your computer’s temporary memory. Therefore, you may find that clicking on your “Back” button shows you a saved version of a previously viewed page. Caching in no way affects the security of your confidential user ID or password. If you use a computer in a public place to access your account information, simply quit/exit the browser software before leaving to minimize the possibility of anyone else viewing your confidential information.
We may, in exceptionally rare cases, be required and therefore reserves the right to share your information in response to duly authorized informational requests from governmental authorities or where required by law.
Your Opt-Out Choices
We provide users with the opportunity to opt-out of receiving email communications from us at any time. If for any reason you would like to unsubscribe from our communications, please follow the instructions below:
- Simply click the Unsubscribe link provided at the bottom of every email you receive.
- Send us an email at firstname.lastname@example.org with the word “Unsubscribe” in the subject line to opt-out of receiving offers or email newsletters from other companies, follow the instructions provided by those companies.
US – EU Safe Harbor For Non-U.S. Users
We are a global company and have facilities and affiliated companies throughout the world. Please note that we may collect, store and process your personal information in the United States or in other countries outside of the country where you live. The United States and/or these countries may not offer a level of privacy protection for your personal information as great as is offered in the country in which you live. To address privacy concerns, we have committed to handling such personal information in accordance with the US-EU Safe Harbor Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. Our Safe Harbor certification can be found at https://safeharbor.export.gov/list.aspx under the name Viad Corp. Please visit the US Department of Commerce’s website at http://export.gov/safeharbor for more information about the Safe Harbor Principles. We will use our best reasonable efforts to maintain the security of your personal information, provide opt-in / opt-out notices where personal information is collected as appropriate, use data in a manner consistent with its original purpose for collection, and offer mechanisms for you to assist in ensuring your personal information is accurate and reliable.
1850 N. Central Avenue, Suite 1900
Phoenix, Arizona 85004-4565
We have further committed to refer unresolved privacy complaints under the US-EU Safe Harbor Principles to an independent dispute resolution mechanism, the BBB EU SAFE HARBOR, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit the BBB EU SAFE HARBOR website at www.bbb.org/us/safe-harbor-complaints for more information and to file a complaint.
In the Event of Merger, Sale, or Bankruptcy
In the event we go through a merger, sale, bankruptcy or other business transition, we reserve the right to transfer or assign your information that we have collected as part of any business transition. In some cases, such as bankruptcy, we may not be able to control how your personal information is used.
California Privacy Notice
1850 N. Central Avenue, Suite 1900
Phoenix, Arizona 85004-4565
Last Updated: January, 2015